Archive for the ‘Video Conferencing’ category

Is it Better to place a Conference Call or a Video Call?

September 5th, 2017

The advantages and disadvantages of the two most popular methods of virtual conferencing in business

Better to have an audio conference or a video conference with your team? You would have asked yourself this question hundreds of times and especially today when every good virtual conferencing tool (for example, TurboMeeting of R-HUB, http://www.rhubcom.com) gives you the option to choose between these two means of communication. Although the usage of video conferencing is decisively on the increase, the screen has not yet outplaced the more traditional audio conferences. Therefore, the answer depends on the practical situation you are. Let’s then have a quick look at the pros and cons of these two technologies in order to choose the one that suits our needs better.

  1. Conference calls are cheaper and easier to use and set up.

Conference calls are cheaper and easier to set up than video calls. This is the reason why they are preferred for quick communication and when it is not necessary to show documents, slides, or other visual materials. Another strong point of calls is that users do not need any computer, as a simple mobile or smartphone is enough to access. In other words, conference calls are destined to stay, despite the success of web conferencing. The fact that a good 75% of organization has adopted this mean of communication confirms our assumption (source: http://techcrunchies.com/conference-calls-statistics/).

The common issue with conference calls is voice crispness. On Skype, how many times have you had to withdraw on a textual chat because at a certain point you barely understood what the other speaker was saying?

  1. Video conferences are more engaging.

Nobody would think to give a webinar through a trivial phone conference call. There are occasions, like webinars, lectures, product presentations, administrator board meetings, when telepresence, visual and non-verbal communication become crucial.  Today, products like R-HUB`s TurboMeeting allow users to enjoy an experience very close to a real meeting during a video conference, plus the possibility to utilize tools like polling, document and desktop sharing. TurboMeeting solves also the problem of the greater difficulty of setting up video conferences, as it makes the operation very similar to audio conferences.

The common issues with video conferences are that they are more expensive and less comfortable to configure. However, these problems have been partially addressed by the new generation of video conferencing solutions, as the example of R-HUB`s TurboMeeting well proves.

In conclusion, ordinary audio conferences are great for quick and ordinary daily communication, when there is no need to show visual materials. Video conferences are decisively more suitable for webinars and distant learning, product presentations, tele-selling, and, in general, any occasion when it is necessary to show visual materials or to recreate an environment as close as possible to a real meeting.

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The Secret to be a Successful Remote Salesman

September 4th, 2017

9 tips from best marketing experts on how to sell remotely and successfully.

Selling remotely presents some additional challenges to traditional sales.  There is no supporting team and the potential distractions are higher, just to mention some few of the most obvious issues. However, marketing experts have worked out some best practices that can be surely helpful for distant salesmen to reach the aggressive goals that digital firms request today.

1 – Understand the importance of personal communication tools. According to Mark Cox, managing partner at In the Funnel, video chat and phone chats are crucial in a world where communication is often reduced to a mere exchange of emails and written messages without any personal touch. Video conferencing instruments like R-HUB`s HD video conferencing servers (http://www.rhubcom.com) servers are ideal to perform this task, as they offer you a safe and reliable tool to place interactive and engaging HD video conference calls.

2- Motivation is all. Kendra Lee, author of the Sales Magnet, explains that the only real way to get results in sales is real motivation.  Control cannot replace passion in any job, including distant selling.

3 – Start with the most difficult tasks. Shari Levitin,  professional speaker, advice to start with the most difficult tasks at morning like strategic planning and meetings, as our decision making ability peaks at dawn to slowly decrease later during the day.

4 – Discipline, discipline! Barbara Giamanco, Social selling advisor at Social Centered Selling LLC, worries us that working from home relies on self-discipline much more than working in an office. So, beware of distractions: being no boss around, it is up to you to check yourself.

5 – Create a routine. According to Sarah Duffy, talent specialist at Open View Venture Partners, the lack of an office can create a scattered workday. So, it is important to create a routine, like to set a time to start and stop or to have a break.

6- Focus on results. The ghost writer and speaker Jeff Haden stresses the importance of results for those working online. Presence is not important at all, as there is no office or boss that checks us.

7 – Make up for the loss of social interactions. Working from home means losing most social interactions and the connected stimuli. Therefore, it is important to find alternative ways to meet people and be stimulated. Matt Bennetti, Senior Director of Corporate Development at Salesforce, suggests that remote workers should join enterprise social network like Chatter.

8 – Be aware, results weigh much more online than in a traditional office. Liz Hall, VP of people at Trello, observes that while office workers can get away with just being visible, remote workers cannot. Remote workers have only their results as a way to show their skills.

9 – Design your own schedule. This is the great advantage of working home, after all. Lauren Maffeo, Content Editor at GetApp.com, suggest that you should exploit this opportunity. No matter whether you are a night owl, or a guy who gets up early. Working remotely means that you are the owner of your time. Exploit this unique freedom.

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Four Great Tools to share your Screen easily and without any Software Downloading

August 28th, 2017

No software downloading means less annoyance for your users and thus more participants to your virtual events. Let’s have a quick glance to TurboMeeting, MegaMeeting, GoToMeeting and WebEx, four great tools that allow you to share your screen without any software downloading.

Screen-sharing is one of the most useful and utilized functionalities during webinars, video conferences or remote support operations.  Unfortunately, the products for virtual conferencing that do not require any software download are few. Yet, it is proved that users’ preferences go to no downloading solutions, like the browser-based ones. If you adopt this technology, you have then better chances to increase the number of participants to your webinars and virtual meetings.

TurboMeeting is a suite of video conferencing servers manufactured and distributed by the company R-HUB (http://www.rhubcom.com). Clients can access a webinar hosted on a TurboMeeting server simply by clicking on the special link in the invitation email through their browsers. No software is downloaded. This solution offers a huge set of functionalities to make your webinars and video conferences highly interactive and engaging, among which there is naturally screen sharing. You can easily show slides, documents, photos, videos or other relevant material to back up your arguments that way.

MegaMeeting (http://www.meagmeeting.com) is specialized in browser-based solutions for webinars, video-conferences and one-to-one meetings. Screen-sharing is just one of the multiple functionalities that this solution offers its users and, again, there is no necessity to download anything. What makes the difference with TurboMeeting is power. R-HUB`s servers can host webinars up to 3000 participants for room, MegaMeeting up to 250 only. MegaMeeting is also more expensive, as it costs per year more or less the same as the purchase of a R-HUB`s server that though lasts much longer than one year.

GoToMeeting (http://www.gotomeeting.com) is one of the most popular platforms for web conferencing. Simple and cost-effective, it allows you to host any kind of virtual events, from your webinars to the classic online meeting. All the usual functionalities (among which screen sharing) are present. To enter a webinar, participants have simply to digit the ID of the event and their email on the form on the special web page. Among the cons, there are the severe limitations on the number of participants, which cannot go over 100 attendees. The price is comparable with R-HUB`s TurboMeeting.

WebEx (http://www.webex.com) is the pioneer of web conferencing, as it was founded in the far 1995. The max number of participants per meeting is 200, while the price per year is 590 US$ (to make a comparison, a TurboMeeting server that can host up to 1000 participants cost 995 US$). The recent integration with Cisco Spark assures users a clean and crisp audio. Screen sharing is present among many other useful functionalities.

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How and Why Video-Conferencing is Reshaping Sales

August 18th, 2017

Technology changes have always heavily impacted society and people’s daily life, and video-conferencing does not make exception. Let’s try to figure out how sales could become in a near future when the usage of video-conferencing would be massive.

Video-conferencing is one of the most promising technologies of today, as it is clearly proved by statistics. The global market for video-conferencing is projected to reach about 3 billion $ by 2020, with a growth rate of about 7.5% per year. Among video-conferencing users, companies are going to increase their share of usage massively, mainly for business meetings. According to a survey (source: https://www.pgi.com/blog/2014/07/7-statistics-video-conferencing/ ), 74% of B2C and 92% of B2B marketers already use this technology in their marketing efforts today, and this trend is largely on the increase. Therefore, a question that comes up spontaneously is how video-conferencing is going to reshape sales in the future.

1. Direct sales are going to die out

Video-conferences have made direct sales obsolete. Through video-conferencing, salesmen can have the same benefits of real-life meetings without the burdens and expenses. This is particularly true for overseas sales. Who would spend a fortune to meet a far potential customer, when the same result can be easily reached by a free Skype call?

2. Customers will prefer to avoid any direct human interaction

Today’s buyers are able to make decisions without the help of a representative, as they can find all the information they need themselves. According to a research published on the Harvard Business Review (https://hbr.org/2012/07/the-end-of-solution-sales ), 60 % of buying decisions occurred before speaking to a sales man. It seems that nowadays the task of representatives is different from giving information to their customers.

On the other hand, video-conferencing makes presentations easy and inexpensive. A video-conferencing server of R-HUB`s suite TurboMeeting (http://www.rhubcom.com), for example, allows a salesman to host a virtual presentation for up to 3000 participants at zero cost per any additional guest. The equivalent real-life solution would cost much more than 20.000$, not to mention the annoyance of the organization of such a big event.

3. Sales pace will increase

Online tools and technology make the selling process easier and faster. As a consequence, sales pace gets quicker and salespersons more productive. The evidence is the huge amount of sales that happen every minute through the web.

4. Sales costs will decrease

In the future, sales managers won’t leave the premises of their office buildings, as video-conferencing gives them all the necessary resources to build and keep commercial relations. This will impact massively on costs: a reliable estimation speaks of a reduction between 50%-90% of sales costs accompanied by an increase in productivity.

5. Virtual meeting rooms will be branded

This is a consequence of the relevance of visual aspects in any sale-process. Salesmen will want to personalize their virtual meeting rooms by showing their companies’ brands and logos. They could even try to create a kind of personalized virtual environment, for example by using the colors of their companies in the background.

In conclusion, video-conferencing is going to replace the traditional face-to-face sales. The benefits of video-conferences are mainly related to increases in productivity and cost reductions, without forgetting decreased levels of stress for salesmen.

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The 7 Best Practices of Job Video Interviews

August 3rd, 2017

Job video interview success is different than classic interview success. In this article, you are going to learn what it is necessary to set up and take care of during your job video interviews.

In a world where the new mantra is cutting down on costs, video interviewing becomes more and more appealing, as it helps organizations to save a lot of money and time. However, it is not a piece of cake; managers should address some issues that are specific to this medium, in order to make the most of it.

1) Set the expectations by communicating all the steps of the procedure. In particular, candidates need to know the timeline of the interview process, so that they can be more aware and prepared for each step. So, specify in your letter of invitation if there are scheduled multiple video interviews and at which stage of the process an in-person interview is necessary.

2) Ask yourself about the possible technical problems of your candidates. What does it imply if a candidate experiences technical or connection issues? Is it a symptom of ill-preparation, or an unforeseen problem?

3) Notice if the candidate is properly dressed and the environment around him or herself is tidy and clean. If the candidate fails on these points, it usually means that the interview is not taken too seriously.

4) Take care of your appearance, as small wardrobe details are usually enhanced through video.

5) Pay attention to body language. Video conferencing does not impede non-verbal communication, as facial movements are totally preserved in a video chat. A good idea is to register the whole interview, so that you can see it again later in order to study your candidate facial expressions and movements with ease.

6) Write an effective offer letter. A proper offer letter must include the basics ( the job title, the responsibilities and the wage) plus some additional elements, like:

  • – An outline of possible pre-conditions (like driving license, drug tests, background tests, etc);
  • – A personalized welcome abroad message. Candidates are incredibly skillful at detecting boilerplates, while they love so much to feel that the message was tailored expressly for themselves.
  • – The expiration period of the offer and next steps to follow: for example, the person to whom the offer must be returned duly signed up.
  • – Some extra information, like the expectations that are connected with the role, paid time-off policy, holidays, official closure dates.
  • – In general, you should mention all the points that were discussed during the interview, including bonus, merit increases, and so on and so forth.

7) Communicate the necessary legal requirements related to compensation according to the specific legislation of the states and cities concerned. For your information, be aware that wage theft acts have been adopted by California, New York, Seattle and the District of Columbia.

If you are interested in video interviewing, you are going to find more resources on this topic on R-HUB`s blog (http://www.rhubcom.com). It is also possible to enjoy a free 30 days trial of the products of R-HUB`s suite of video conferencing servers.

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